“Volume” isn’t always the answer

Story time…

I saw a post on Threads this morning where a lady shared how you can get rich selling low ticket offers.

People yapping abuot “volume”.

And it does work, I can confirm that after selling 4,000 low ticket items.

But here’s what nobody talks about…

I shared my perspective (after 4,000+ low ticket sales)…

I’ve found once you hit 400-500 customers/month, customer service can be a bottleneck. Not just email, but my Instagram DMs are spilling over with people. And not just customers, people who have questions about XYZ.

Also…

It is WILD AF how entitled some people get after spending $17.

Demands, complaints, 70-11 questions. And some can be quite rude if you don’t answer their “urgent” DM/email in 37 seconds.

Here’s what I learned…

Sales is only one metric.

Lifestyle matters, too.

For me? My lifestyle, goals, and drive is building what I call a leveraged mid ticket offer.

Think in the $200 – $40ish range.

Justin Welsh, Dan Koe, Dicky Bush all play in this space, and I think for good reason. Granted, those 3 have enormous audiences.

Here’s why I like a leveraged mid ticket offer:

• Still automated like low ticket (as long as your messaging is on point)
• Not the pressure/responsibility of high ticket
• Tends to be better customers
• Far less entitlement

Some quick, elementary math…

3 sales/day at $333 and you’ve got yourself a $30,000/mo business.

Less than 100 customers per month.

Your email and DMs aren’t bursting at the seams with people who aren’t selling results 37 seconds after purchasing.

I’d call that “Leveraged simplicity”.

The 3 Hour Creator: A simple system that helps you design a business around YOUR life, not what the Greedy Gurus say is cool or trending.

The designer is sprinkling her magic on it right now.

Less customers. More margin. More time with the people who matter.

We build smart ’round here, Reader.

YOU GOT THIS 🙌

In your corner,
Adam

P.S. I’m launching the 3 Hour Creator this week. It’s not perfect yet (still have my designer working her Canva magic), but it’s the exact system I’ve used to go from driving Uber to $200,000+ selling “silly” PDFs. Less hustle. More margin. More time with my kids.

If you want first access when it’s ready, just reply “3HC” and I’ll hook you up.