Adam Dukes

Like the sun coming up in the east. Every holiday season, we do Elf on the Shelf for the kids. Our kids are 9 & 11, and fear this might be the last year. I caught the Elves roasting marshmallows on the kitchen counter last night. It got me thinking about business…. These Elves “put […]

Our kids love the Dollar Store. I picked up my son from school yesterday afternoon. We usually take a left at the light on the way home. I got in the right lane. He asked, “Where are we going Dad?” I replied, “The Dollar Store!” He excitedly replied, “YES!!” We grabbed a few sweets from

Our kids are 9 & 11. The movie Christmas Vacation is PG-13. It was time. The 4 of us laid on the bed last night and clicked play at 7”:00 last night. I was giggling 30 seconds into the movie. My daughter kept elbowing me in the side, “What’s so funny, Dad?” A Christmas classic.

I need to take some of my own medicine. I talk about being patient often. A skill set you need when running ads. I launched ads about 2 weeks ago. The 1st 10 days got off to a great start. The last 3 days have been a dumpster fire. With Facebook Ads, I’m negative $252.02

I bought a stand-up desk back in October. It’s been in the box for 6ish weeks. I dreaded putting together. Amanda and I put it together yesterday afternoon. 35 minutes from start-to-finish. Far easier than I thought it would be. Today is my first day using it. I have to admit something…. I’ve been sitting

I told you about my car getting totaled last week, right? It was parked and some lady slammed into the back of it. Sending it down the street about 700 feet where it collided with a pickup truck. I had a rental car until Monday of this week. I have State Farm, but dealing with

I’m all about fast, imperfect action. I launched Instagram ads last Tuesday. My funnel had no upsells, downsells, or an email follow up. With advertising, you’ve got to have upsells, if you want to be profitable. I launched selling one thing with an order bump. Nothing else. I’m somehow profitable (not much, about $70 in

I had an idea for an offer in August. I wanted to run ads to it. Then in late October, I told myself I wanted to get ads running after the Threads Unleashed Vol. 2 launch (early November) I found a guy I was gonna hire. I dragged my feet. My friend suggested that I

A guy introduced himself inside our Skool community earlier today. He shared what and did and for who. He’s not in the teaching people digital marketing space, but maybe he should be. Here’s what he shared: You see that? You notice the specificity in WHO and helps and HOW he helps them. I’m willing to

I know many struggle with being “too salesly” I might have a solution. And, I might not. Let me explain… I had an idea a few weeks back. Why I waited on it this long? No clue. Overthinking, I guess. I’m running a “silent promo” later today (in about an hour). If you follow me