It’s 75 & sunny today. I walk to the gym in our local neighborhood daily. I try to go before lunch, but today I didn’t hit the gym till about 2:00. I truly believe I live in the most beautiful neighborhood in Vegas. The landscaping is on point! A pic I snapped on my morning walk… Being from Michigan, I never, EVER take for granted cloudless skies and sunshine. Anywhooo…. I read a post from an entrepreneur I follow earlier. He’s doing something like $250k/mo, safe to say, he knows his shit. He wrote about something called “Offermaxxing.” He sells one product, that’s $3,000/year. Then he builds endless reasons to buy it. Install offer. Lifetime offer. Weekly offer. $1 trial. Bonuses in. Bonuses out. Deadlines. Caps. Pay plans. Not new products, but new angles/entry points for the same product. Then he dropped this line: “Offersimps sell the same things over and over. Boring themselves and boring their audience.” I’ve been guilty of this. Not the boring the audience part. They haven’t seen it enough times to be bored. The boring MYSELF part. That’s the real problem most creators have. We get tired of our own offer before our audience ever gets the chance to fall in love with it. So we launch something new (usually once/month). Get bored AGAIN. Launch AGAIN. And the cycle repeats. Round and round on the revenue rollercoaster wondering why nothing sticks. The fix isn’t a new offer. It’s new REASONS to buy the same one. Different angles, entry points, bonuses, urgency, scarcity, etc. Same destination, just slightly different paths to get there. That’s the game. YOU GOT THIS 🙌 In your corner, When you’re ready, here are a couple of ways I can help you…
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