Exactly one year ago today, I launched Threads Unleashed 2.0. That first day brought in $5,472.74 in sales. Not bad for a Monday. But here’s what that screenshot doesn’t show… At 11 p.m. Sunday night, 7 hours before the launch… I didn’t even know what platform I was gonna use. I had it half-set up on WordPress… but the affiliate program wasn’t working. Systeme.io was ready to go… kind of. At 5 am, I finally pulled the trigger on SamCart. The launch was at 7 a.m. I didn’t get the first email…

I got this comment on a YouTube video of mine this weekend… If you’ve been following me for more than 37 seconds, you likely know my answer. Here’s what I’d tell her: Sell one of these offers. List 10 burning problems your audience wrestles with at 2 am (only the ones your offer solves) List 10 deep desires they daydream about when stuck in traffic (that your offer brings them closer) Write down 3 insecurities they’d never admit out loud (but feel every time they scroll social media). Turn…

I was mindlessly scrolling on the Twitter this weekend. I came across this graphic: It’s from Cal Newport’s book Deep Work. It reminds me of the Japense proverb: “When you chase two rabbits, you catch none.” Lately, my brain’s been doing jumping jacks. New ideas. New projects. New distractions. All disguised as “productive.” Every time I spread my energy thin, my progress slows down. But here’s the truth no one likes to admit… Focus is a superpower. Bill Gates & Warren Buffet, when asked…

We wrapped up our last flag football game today. A 29-21 victory. We ended up with a 4-3 record on the season. Today’s game went back-and -forth. We’d score. They scored. We stopped them in the end. We could barely completely a handoff in early September. Now these boys are running plays, playing zone, and starting to communicate with each other. When I’m on the field coaching those boys… I’m 100% present. I don’t think about business, bills, or life’s bullshit. The field consumes me in the…