I spent 4.5 hours writing emails this morning… For customers of mine. No ads. No s3xy new funnel. Just 21 paint-by-numbers simple, emails for customers of the 3 Hour Creator OS™. These emails don’t directly make me money. Here’s what I mean… Because buying something and using what you bought are two VERY different sports. Buying gives you dopamine. Using it gives you results. And many Creators? They’re great at buying, but struggle with execution. That’s where things fall apart. It ain’t…

This was NOT the email I planned to write today. At 6:47 AM, I walked into the kitchen to greet my daughter… “Good morning, beautiful” “Dad, I fell like I’m going to throw up. I don’t feel good” She responded. My perfectly color-coded, hyper-disciplined, “I-walk-10k-steps-and-write-emails-at-4:15” day? Smoked. I’m way behind on my steps. I didn’t get to the gym. I haven’t got all that much work done (as I write this email at 4:08….7 minutes before I hit send). I used used to kinda, sorta…

This morning a lady on Thread asked about marketing on Threads and what strategies are actually converting. I left a comment, and I instantly thought to myself… This is gonna be today’s email. I’m going to expand on the comment, since I was limited on space on Threads. The secret to kickass messaging is not tips, tricks or hacks. It’s CONTRAST. Examples: Old You → New You FITNESS: 6 months ago I was binge eating Cinnamon Toast Crunch at 11:30pm standing in the pantry. Now I meal prep on…

Yesterday, I told you about dinner with my daughter and the Nirvana hoodie. Today is a different kind of email. About a big mistake I made. In the last 18 months I’ve sold Threads Unleashed 2,000+ times. The Offer Wizard 1,000+ times. The Piss Off Boss Playbook 750+ times. And the Digital Product Challenge about 450 times. A handful of other offers I’ve sold 50 – 250 times. All packaged from knowledge I have in my head. That’s led to $200,000 in sales. Here’s what I don’t talk about enough……